A guide featuring the latest products and services
Liquid Herb Book
Standard Process Inc offers A Clinical Guide to Blending Liquid Herbs written by renowned herbalist Kerry Bone. This book is the definitive guide for herbal liquid prescribing and explains in-depth how to use and blend liquid extracts for optimum results.
The Clinical Guide also features chapters covering the fundamentals of liquid extracts: how they are made, quality and dosage issues, and example formulations presented on 20 commonly experienced conditions. Monographs of 125 popular herbs used in the form of liquid extracts provide accessible and clinically relevant information. Practitioners can see at a glance identifying information, the recommended indications for each liquid extract, and safety recommendations. Please reference item #B0750.
For more information, contact Standard Process Inc, 1200 W Royal Lee Dr, Palmyra, WI 53156; (800) 558-8740; www.standardprocess.com. CP
Interactive Web site
The Masters Circle introduces an interactive chiropractic Web site—www.the masterscircle.com—with audio and video streaming. Its user-focus approach guides chiropractors to achieving the practice and lifestyle of their dreams.
One of the leading web designers, Elliott Goykhman, president of ELRO Corporation which has extensive experience in developing cutting-edge Web sites for many Fortune 500 companies. Their list of clients includes Lego, Nestle, Spar, Stadium Automall, and Unilever.
The Web site offers an abundance of information valuable to chiropractors, including, a combination of audio and video clips, tips of the months, Power Practice products, and a bookstore link to Amazon. It also offers links to Masters Circle alliances like Foot Levelers Inc and Chiropractic Leadership Alliance, seminar listings, and guest speakers, such as Guy Riekman, DC; Bill Esteb; Reggie Gold, DC; Bruce Lipton, DC; and best-selling author Robin Sharma. A library consisting of audio clips from some of the most respected names in chiropractic provides significant topics of the industry.
As of October 1, 2003, members of The Masters Circle have exclusive privileges: generating statistics, applying for online continuing education, and other special benefits. “We’re excited about how the new Web site benefits our members and adds real efficiencies to our organization,” said Larry Markson, DC, cofounder and CEO of The Masters Circle.
For more information, please contact The Masters Circle Inc, 3000 Marcus Ave, Suite 3E6, Lake Success, NY 11042; (800) 451-4514; www.masterscircle.com. CP
Coral Supplements
CFU Distribution Company introduces Brazil Fresh Harvest Coral™, a complete mineral complex with 74 minerals found in 12 times the quantity of dead coral. Brazilian coral is live, and therefore contains the entire coral, including marine nutrients and microbes. Calcium and magnesium are found in a natural 2:1 ratio at full RDA levels in capsules of Brazil Coral. This live coral is harvested fresh daily by hand and cold processed.
CFU Distribution Company is a nutritional supplement company and is offering Brazil Coral exclusively to medical professionals in North America.
For more information, contact CFU Distribution, PMB 434, 250 H St, Blaine, WA 98230; (888) 293-9875; info@brazilcoral.com; www.brazilcoral.com. CP
Wellness Seminar
Chiropractic Leadership Alliance offers the Journey Into Wellness Seminar featuring Deepak Chopra, MD, David Simon, MD, Fabrizio Mancini, DC, and Patrick Gentempo, Jr, DC, on October 9th–12th, 2003, in Carlsbad, Calif, at the La Costa Resort and Spa.
Topics to be presented are “Mind Body Immunity,” “Nature’s Codes of Intelligence,” “Healing the Heart,” and “Imbalance to Disease.” The price for the program is $495 for chiropractors and $ 295 for staff and students. Each participant will receive a welcome it, which includes a program binder, t-shirt, and tote bag. Twenty-two hours of CE credits are available.
Reservations for rooms can be made directly with La Costa at (800) 854-5000 and mentioning Journey Into Wellness. Rooms are priced at $195 per night. Contact Deborah Varga at CLA if you are interested in room sharing or offsite lodging options.
For more information, contact Chiropractic Leadership Alliance, 255 W Spring Valley Ave, Maywood, NJ 07607; (800) 285-2001; cla@subluxation.com; www.subluxation.com. CP
Custom Handouts
The Saunders Group Inc announces a CD-ROM software product, Tools RG, which enables health care professionals to easily and quickly create custom education and exercise handouts for their patients and clients.
With Tools RG, chiropractors can develop and store their own protocolsand client-specific programs. He can customize and store his own instructions for any exercise, or choose from the instructions supplied; one to 10 exercises per page. More than 25 Saunders and PhysioTools content modules are available on the new RG platform.
Tools RG offers: cost-effective pricing, high-quality Saunders and PhysioTools exercises, flexible features, user-friendly software, ,odules run independently. Each RG comes professionally packaged in a case including a CD and Quick Guide.
For more information, contact The Saunders Group Inc, 4250 Norex Dr, Chaska, MN 55318l; (800) 778-1870; www.thesaundersgroup.com; www.toolrg.com. CP
Practice Management Software
DB Consultants Inc introduces an upgrade to their AS/PC® for Windows Practice Management Software. Features include: a new Monthly Plus Statement, which allows intermixing of charges and payments by invoice number, claim number, or date of service; color-coded financial classes in charges and payments entry, and patient and carrier screens; and the ability to batch reprint current month claims.
For more information, contact DB Consultants Inc, 198 Tabor Rd, PO Box 580, Ottsville, PA 18942; (610) 847-5065; (610) 847-2298 fax; www.dbconsultants.com. CP
2003 Product Guide
Foot Levelers Inc offers its 2003 Products Guide, featuring reviews of the newest advancements in Spinal Pelvic Stabilizer™ orthotics, Sandolthotics®, Shoethotics®, cervical support pillows, and rehabilitation equipment.
Readers will find detailed information on the Elite™ line of premium orthotics, featuring Dynamic Response System™, an enhanced Gait Cycle System® that supports the body like a suspension system; The Rio™, a customized Sandalthotic for women, designed for comfort and style; The 5th Avenue Collection™ for Women Only, a line of orthotics designed for the contours of a woman’s feet; The Escape™ and SideKick™ cervical support pillows featuring the patent-pending Sleep Cycle System™ that supports the spine when lying prone; The Associate™ and the Specialist™, state-of-the-art digital casting systems that create a progressive, high-tech image for chiropractors, who can use it to assist analysis and orthotic construction.
For more information contact Footlevelers Inc, PO Box 12611, Roanoke, VA 24027; (800) 553-4860; www.footlevelers.com. CP
Distance Learning Programs
MedTech-USA, in conjunction with Texas Chiropractic College, offers three distance learning programs: 1) the expert witness certification program; 2) the personal injury and accident investigation program allows participants learn PI management and accident investigation; and 3) the dynamic functional capacity evaluation program teaches biomechanical video analysis and testing for the documentation of PI and WC cases.
For additional information, contact MedTechUSA, LLC, 908 Red Fox Rd, Altamonte Springs, Fl 32714; (866) 225-5055; www.medtechusa.net. CP
Telecourses
ChiroAcademy® offers telecourses that feature practice development and management programs that are cost effective and convenient, and help solve everyday challenges of practice management. Topics include wellness marketing, streamlined procedures, communication, patient education, coaching services, staff training, and cash conversion.
Also available is the new monthly audio subscription service dedicated to patient education and marketing.
For more information, contact ChiroAcademy, 4 Tealwood Dr, Charleston, IL 61920; www.chiroacademy.com. CP
Technique Video and Manual
VanGo Video Productions, Davenport, Iowa, offers the “Seminar in a Box” video and companion Thompson Technique manual that covers segmental drop adjusting in short segments covering specific analysis and adjusting procedures.
The video and manual are used by chiropractic colleges and field doctors to learn the gentle methodology of drop table adjustment. Contact points, line of drive, and line of correction are explained on the video.
The basic five categories of leg length inequality and adjusting procedures are covered to provide an easy to follow learning environment. Additional moves cover alternate and advanced adjusting procedures as well as introducing people to the drop-table style of adjusting.
For more information, contact VanGo Video Productions; (563) 386-8585; http://showcase.netins.net/web/chirohealth. CP
Patient Education Videos
Health Visions Patient Education Co introduces a silent reception room video series, including six videos that help educate patients on the benefits of chiropractic. Designed to help stimulate referrals, retention, and family care, each video runs for 2 hours and has optional background music. Titles include “Our Chiropractic Office,” “Chiropractic Trivia Challenge,” “Better Health with Nutrition,” “The Big Idea,” “The Chiropractic Workshop,” and “Chiropractic for Parents.”
For additional information, contact Health Visions Patient Education Co, 1400 Adams Rd, Suite A, Bensalem, PA 19020; (888) 480-1350; www.chiroed.com. CP
Chiropractic Nutritionist Program
David Seaman, DC, offers a 3-weekend chiropractic nutritionist program in seven locations in 2003: Palmer College, Davenport, Iowa; National College, Portland, Ore; New York Chiropractic College, Seneca Falls, NY; Logan College, Chesterfield, Mo; Peoria, Ill; Philadelphia; and Nashville, Tenn. The program focuses on nutritional adjustment for subluxation, back pain, fibromyalgia, headaches, osteoporosis, endometriosis, digestive problems, Alzheimer’s disease, chronic fatigue, and colds and flu.
For more information, contact David Seaman, DC; seaman_d@palmer.edu; www.anaboliclabs.com. CP
Topical Skin Refrigerant
Gebauer Co introduces Gebauer’s Instant Ice™, a nonprescription, topical skin refrigerant. It comes in either mist or medium stream spray cans and offer temporary relief of minor pain and swelling from sprains, strains, bruising, contusions, muscle spasms, and minor sports injuries.
For more information, contact Gebauer Co, 9410 Saint Catherine Ave, Cleveland, OH 44104; (800) 321-9348; www.gebauerco.com. CP
Seminar Cruise
Standard Process Inc, in collaboration with Texas Chiropractic College, offers the fourth annual Seminar at Sea, May 9-18, 2004. The cruise takes place onboard Celebrity’s “The Infinity,” and features a seminar by Michael Dobbins, DC. The seminar, “Mastering Natural Healing at Sea,” offers 22 continuing education units sponsored by Texas Chiropractic College. The cruise will stop at several ports including Hilo, Hawaii; Kailua Kona, Hawaii; Lahaina, Maui; Nawiliwili, Kauai; and Honolulu, Oahu.
For more information, contact Cruises Only; (800) 463-9708. CP
Chiropractic Books
Joel Margolies, DC, offers the following Chirosmart Books: Smart Start, Personal Injury Workshop, Chiropractic Workshop Workbook, Chiropractic Marketing & Public Relations. Smart Start contains 241 pages within eight chapters of practice management and public relations concerns. Personal Injury Workbook contains tips to create an alliance with the legal profession and includes a Soft Tissue Workshop Workbook to present to attorneys and paralegals. Chiropractic Workshop Workbook provides ideas to generate community workshops including introductory letters, flyers, and workshop ideas. Chiropractic Marketing & Public Relations is an introduction to creating chiropractic awareness within a community and stimulating staff.
For more information, contact Joel Margolies, DC; Chirosmart Books, 4910 LaVista Rd, Tucker, GA 30084; (770) 491-3639. CP
Herbal Therapy Book
Standard Process Inc offers Principles and Practice of Phytotherapy by Simon Mills and Kerry Bone. It is a comprehensive and up-to-date book on herbal therapy for practitioners and students.
For additional information, contact the Standard Process Inc, 1200 W Royal Lee Dr, Palmyra, WI 53156; (800) 848-5061; (262) 495-2512; info@standardprocess.com; www.standardprocess.com. CP
Diagnostics Web site
HTZ Technical Services Inc (HTZ) announces the launch of their Web site, www.htztechnicalservices.com, an online source for in-office diagnostic testing information. The HTZ web site provides detailed information and support materials to assist doctors in their evaluations.
In a streamlined, menu-driven layout, web site visitors can learn more about the benefits that in-office diagnostic testing can provide, along with information as to when and how to implement on-site diagnostic testing.
The site provides access to a comprehensive checklist of symptoms. These symptoms may manifest in patients who are potential candidates for nerve conduction velocity (NCV) testing or musculoskeletal ultrasounds. Easily accessible medical testing forms are available online and include sample illustration guidelines, scheduling sheets, referral and intake forms and certificates of medical necessity.
Chris Davis, vice president, commented, “We wanted to create a site that educates and informs doctors and patients about neurodiagnostic testing.”
The HTZ web site also provides valuable links to related industry resources, information and associations, and a direct gateway into valuable profession-related, continuing education seminars and events information.
For more information, contact HTZ Technical Services Inc, 933 Clint Moore Rd, Boca Raton, FL 33487; (888) 510-2530; info@htztechnicalservices.com; www.htztechnicalservices.com. CP
Business Seminar
Parker College of Chiropractic offers the Chiropractic Business Academy, a 3-day program about finance, staff management, risk management, profit enhancement, and marketing. The program will be offered October 16-18, in Dallas.
For more information, contact Parker College of Chiropractic, 2500 Walnut Hill Ln, Dallas, TX 75229; (800) 266-4723; www.parkercc.edu. CP
Chiropractic Conference
SOTO-USA offers a multidisciplinary symposium, featuring John Upledger, DO, OMM, as the keynote speaker. In addition to giving the keynote address entitled “Craniosacral Therapy and Beyond,” Upledger will participate in a cranial concepts panel discussion with George Goodheart, DC, Marc Pick, DC, Jonathan Howat, DC, and Charles Blum, DC. The symposium will take place October 9-12, in Washington DC and includes topics on interdisciplinary health care, acupuncture for face pain, current nutritional concepts, and risk management.
For more information, contact SOTO-USA, PO Box 24936, Winston-Salem, NC 27114; (336) 760-1618; www.soto-usa.org. CP
Management Seminar
Practice Perfect announces its year-end Super Seminar and Expo, The Master Mind, in Las Vegas on November 13–15, 2003. This seminar will feature 15 speakers—DCs, MDs, attorneys, and motivational speakers—who will lecture on the DC/MD/PT holistic integrated protocols.
Practice Perfect has created, managed, and developed concepts to maximize doctors’ potential while minimizing liability. Subjects include: the 7-step report of findings, creating a winning marketing team, how to achieve diagnostic expertise, obtaining x-ray certification, proven result insurance coding classes, implementing successful marketing techniques, the Practice Perfect staff guarantee program, functional performance testing, how to climax your billing potentials, and limiting your practice liability, and more. Fees are $16 for nonmembers, and free to members. Seating is limited.
For more information, contact Practice Perfect, 1021 Pacific Ave, Long Beach, CA 90813; (888) 67-DAHAN; www.dahan.com. CP
Vibrating Floor Mat
Crescent Products Inc offers Vibramat™, a vibrating floor mat that massages feet, calves, knees, thighs, and lower back. For use at the office or home, Vibramat uses no motors and has no moving parts. Recommended for 10– 20 minutes of use when needed, the mat is silent and uses less than 15 W of electricity.
For more information, contact Crescent Products Inc, 7410 Lakeland Ave N, Minneapolis, MN 55428; (763) 315-4920; (800) 989-8085; (763) 315-4924 fax; www.vibramat.net. CP
Custom Pillow
Foot Levelers Inc introduces Exclusively Yours™, the world's first custom-made pillow. Four simple-to-perform proprietary measurements are taken along with specific patient information to engineer the pillow design. Orders may be mailed, emailed, or faxed where each pillow is hand-crafted.
The patient’s name and doctor’s contact information are embroidered on the pillow cover. The Exclusively Yours pillow also includes the Sleep Cycle System™, a patent-pending process that supports the cervical spine in back-lying and side-lying positions.
“Most pillows are one-size-fits-all,” said Steven Savoie, DC, who bought the first Exclusively Yours pillow. “I am eager to receive my pillow made just for me.”
“We are proud to offer the world's first custom-made cervical pillow to the chiropractic profession," said Kent S. Greenawalt, president and CEO of Foot Levelers. “Chiropractors are the only source for this new pillow. This naturally differentiates our profession from any other health care professional!”
For more information, contact Foot Levelers Inc, PO Box 12611, Roanoke, Va 24027; (800) 553-4860; www.footlevelers.com. CP
Patient Education Tools
The Masters Circle offers “There Has Never Been a Better Time to Be a Chiropractic Patient” and The Ultimate Chiropractic Success Manual. “There Has Never Been a Better Time to Be a Chiropractic Patient” is a CD-ROM comprised of 42 PowerPoint slides that is a follow-up to Bob Hoffman’s, DC, similar presentation. It outlines practical health care trends and vividly displays The popular press documentation necessary to emotionally engage and educate pateints.
The Ulimate Chiropractic Success Manual offers more than 192 pages of tools, concepts, and strategies to help guide chiropractors with their practice. It features universal principles of success, chiropractic philosophy, personal growth, leadership skills, healing techniques, and office management tips.
For more information, contact The Masters Circle Inc, 3000 Marcus Ave, Suite 3E6, Lake Success, NY 11042; (800) 451-4514; (516) 448-3205; www.themastercircle.com. CP
Pain Therapy
Heel Inc offers Traumeel for the temporary relief of minor aches and pains associated with sports injuries, repetitive-use injuries, sprains, backaches, and bruises in addition to minor arthritis pain and muscle inflammation. It is available over the counter in ointment, gel, liquid, oral vial, or tablet form as well as in a prescription injectable. With no adverse side effects, Traumeel is a safe, versatile medication for all ages. Traumeel is made up of a combination of 12 botanical substances and 2 mineral substances.
Backed by more than 2 dozen scientific and clinical studies, Traumeel has become—to millions of people worldwide—a trusted therapy for musculoskeletal aches and pains and an essential addition to at-home health care.
For additional information, contact Heel Inc, PO Box 11280, Albuquerque, NM 87192; (800) 621-7644; info@heelusa.com; www.heelusa.com. CP
Hot/Cold Packs
pi Professional Therapy Products introduces the Softouch Plus hot/cold pack, which is nontoxic and biodegradable. The Softouch Plus is a reusable, washable pack that is microwave- and freezer-safe. The pack remains pliable when cold and is frost-free.
Softouch Plus can be used for pain management, traumatic injuries, and postoperative care.
For more information, contact pi Professional Therapy Products, PO Box 1067, Athens, TN 37371; (888) 818-9632 ext 3321; (800) 842-4156 fax; sroy@pi-inc.com; www.pi-ptp.com. CP
Insurance Claim Guide
Dan Baldyga offers Auto Accident Personal Injury Insurance Claim (How To Evaluate and Settle Your Loss), which reveals the inside secrets of claim negotiating. It guides readers through the insurance claim process and answers the question: “How much is my pain and suffering worth?”
The book introduces the Baldyga Auto Accident Settlement Evaluation (BASE) formula, an evaluation tool that can determine the premium, mean, core, and low values. It teaches chiropractic patients the value of their legitimate motor vehicle accident or personal injury claims. The book also teaches how to supply adjusters with the documentation and proof needed to establish their claims.
For more information, contact Dan Baldyga, 19 Winona Dr, West Springfield, MA 01089; (413) 733-0127; (413) 731-8358 fax; dbpaw@attbi.com; www.autoaccidentclaims.com. CP
Foam Mattresses
Oh My Ach’N Back offers mattresses, overlay pads, and pillows, fabricated with 100% visco-elastic memory foam. The overlay pads come in three different thickness and two densities for most patient needs. Eight different pillows are available.
For more information, contact Oh My Ach’n Back, 4215 95 St SW, Suite D, Lakewood, WA 98499; 877-808-8913; www.ohmyachnback.com. CP
Pediatric Research
The Foundation for Chiropractic Education and Research (FCER) offers a publication by Anthony L. Rosner, DC, research director of FCER, Infant and Child Chiropractic Care: An Assessment of Research. His latest monograph details an exhaustive review of theory, rationale, and evidence for the chiropractic management of pediatric patients. A companion resource to the text, Chiropractic and Kids is also FCER’s newest public education pamphlet.
Chiropractic and Kids discusses chiropractic for children in simplified terms and puts forth the argument that “mounting scientific evidence suggests that chiropractic care can be a natural management option” for children suffering from otitis media, colic, nocturnal enuresis, asthma, neurological disorders, headache, and lower back pain. Infant and Child Chiropractic Care is available in both print and CD-ROM.
For more information, contact The Foundation for Chiropractic Education and Research, 380 Wright Rd, Norwalk, Iowa 50211; (800) 622-6309; fcer@fcer.org; www.fcer.org. CP
Orthotic Shoe for Women
Foot Levelers Inc introduces the Calypso™ shoe for women. As part of the Shoethotic® line, it features a supportive heel counter for body alignment, natural gum soles for traction, and white, washable, soft leather uppers with removable custom-made orthotics.
For additional information, contact Foot Levelers Inc, PO Box 12611, Roanoke, VA 24027; (800) 553-4860; www.footlevelers.com. CP
Long-y-Axis Distraction
Distraction Enterprise LLC introduces long-y-axis distraction to the cervical headpiece motions of the Cox® Table. The cervical long-y-axis axial distraction mechanism and technique allows for consistent adjustment. The Cox Table offers manual, physician-controlled, exact distraction to specific cervical spine segments.
For more information, contact Distraction Enterprise LLC, PO Box 416, Laotto, IN 46763; (260) 637-6609; (800) 441-5571; (260) 637-7324 fax; info@coxtable.com; www.coxtable.com. CP
Massage Cushion
Core Products International introduces the Max-Relax Face Cushion, which transforms any flat surface into a massage table, and the design offers full access to the back and neck without straining the head and neck to one side. The contour shapes of the face cushion allow the product to be positioned as a cervical roll. With an adjustment to the hoop-and-loop strapping, the cushion folds behind the knees to provide support while lying down or under your neck for resting.
The Max-Relax is constructed on precision cut foam coated with easy to care vinyl cover.
For more information contact Core Products International, 808 Prospect Ave, Osceola, WI 54020; 800-365-3047; skrarup@coreproducts.com; www.coreproducts.com. CP
Injury Tape
The Kinesio Taping Association offers Kinesio® Tex tape, designed to support the muscles and joints with full range of motion and comfort. Water resistant, heat activated, and latex-free, Kinesio tape provides 140% elasticity. Each application lasts 3 to 4 days.
For additional information, please contact Kinesio Taping Association, 3939 San Pedro Drive NE, Bldg C, Ste 6, Albuquerque, NM 87110; (505) 797-7818; www.kinesiotaping.com. CP
Chiropractic Conferences
Foot Levelers Inc sponsors three conferences taking place this fall featuring many chiropractors speaking and testifying to their profession. Each of the three events, taking place in Newark, and Chicago, will last 3 days; the events, called the Mega Conference, will take place on October 17–19, and November 4–16, respectively. Up to 20 hours of CEUs are available in each event for $149. The proceeds will be divided between the National Chiropractic Legal Action Fund and any chiropractic college.
The speakers’ list for the three conferences include many well-known names in the chiropractic profession such as William Austin, DC; Mark Charrette, DC; and Patrick Getempo, DC, to name a few. Topics for the speakers range from the ingredients of chiropractic success to SOT treatment of sacroliac sprain.
For more information, contact Foot Levelers Inc, PO Box 12611, Roanoke, VA 24027-2611; (800) 553-4860; www.footlevelers.com. CP
Outcomes Assessment CD-ROM
FCER offers Outcomes Assessment 2003, a CD compilation of outcomes assessment questionnaires and forms. In 2003, the Bournemouth Back and Neck Questionnaires have been added to the more than 30 questionnaires.
The CD-ROM includes computer scored questionnaires with an ongoing outcome assessment summary report with comparative graphs over treatment time. It also includes an outcomes assessment narrative summary, which features narrative interpretation of the outcome tool data, patient results, treatment goals, current treatment results, and overall treatment results.
Outcomes Assessment 2003 received authorization from each copyright owner to use and score the various questionnaires and forms. Therefore, doctors of chiropractic can use the material without risking the fines associated with copyright infringement.
For additional information, contact FCER; (800) 622-6309; www.outcomeassessment.org. CP
Neck and Thoracic Treatment Book
Chiro-Manis Inc offers Neck, Upper Back, Shoulder & Arm Pain: What It Is and How It Is Treated, a 15-page patient educational book. The book shows the normal disc, degenerated disc, slipped disc, subluxation, rib subluxation, disc herniation, scoliosis, and compression fracture in graphic and MRI/x-ray format. It includes information on the treatment of the conditions, as well as home care instructions on using ice, bracing, sleep positions, exercises, nutrition, and appointment keeping.
For additional information, contact Chiro-Manis Inc, 118 Estero Rd, Fort Wayne, IN 46845; (800) 441-5571; www.chiromanis.com. CP
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